Fashion E-commerce Manager & Digital Marketing Specialist (Part-Time) 30-60k Minimum 3 years Facebook ads Minimum 2 years Klavio Minimum 5 years E-Commerce Location:Hybrid Job Type:Part time (3 days) About us Bow and Pearl Boutique is a fashion and lifestyle store located in Rathmines, Co. Dublin. We offer a wide range of unique fashion labels as well as timeless jewellery and quirky homeware pieces. Our sister store Bow Baby stocks a range of baby clothes along with high quality accessories and gorgeous gifts. At Bow and Pearl, the customer is key, and our philosophy is to make every customers experience with us as enjoyable as possible whether it's instore or online. About the Role Were looking for a driven Digital Marketing Specialist & E-Commerce Manager with strong hands-on experience in Shopify, Klaviyo, Meta Ads (Facebook/Instagram), and Google Ads to grow and manage our online sales channels. We are seeking a confident, analytical professional with strong problem-solving skills with a flare for fashion. Youll own performance across paid media, email marketing, and our Shopify store with a focus on scaling revenue, improving conversion rates, and increasing customer retention. Key Responsibilities E-Commerce & Shopify Manage and optimize our Shopify store Improve user experience and conversion rate Coordinate product launches, promotions, and campaigns Email & SMS (Klaviyo) Build and optimize automated flows (welcome, abandoned cart, post-purchase, win-back) Create, schedule, and analyse campaigns Segment audiences and personalise messaging Paid Advertising (Meta & Google) Plan, launch, and manage campaigns across Meta & Google Ads Optimize ROAS and scaling performance Test creatives, audiences, and offers Analytics & Optimization Track KPIs and report on performance Run A/B tests across ads, email, and landing pages Make data-driven recommendations Requirements 7+ years in Digital Marketing and E-Commerce Strong experience with Shopify Hands-on with Klaviyo (flows + campaigns) Proven results with Meta & Google Ads for e-commerce Analytical, organized, and performance-focused What Youll Get Competitive salary Flexible working Opportunity to grow with a scaling brand Positive and encouraging work environment Staff discounts Follow us below and check out our website.
