Our client, a well-established and growing company in the renewable energy/solar industry are now seeking a Head of Sales to join their team to assist with their growth plans over the coming years. The successful candidate will be a high-performing & technically minded Sales professional with a proven track in a senior sales leadership role ideally in the renewable energy or construction industry.
Location: Shannon, Co. Clare
Reports To: CEO
Type: Full-time, Permanent - Onsite/Hybrid
Role Overview: The Head of Sales will take full ownership of the company’s sales function, with responsibility for driving revenue growth, leading and developing the sales team, and implementing scalable sales strategies. This is a senior leadership role focused on building a high-performance sales culture, improving conversion rates, and ensuring predictable and sustainable business growth. The successful candidate will be expected to operate independently, taking full responsibility for sales performance, enabling the CEO to focus on broader strategic priorities.
Key Responsibilities:
1. Sales Leadership & Team Management
Lead, manage, and develop the national sales team
Recruit, onboard, and retain high-performing sales professionals
Establish a performance-driven culture with clear targets and accountability
Conduct regular one-to-one reviews, performance evaluations, and coaching sessions
Motivate and inspire the team to consistently exceed targets
2. Training & Development
Design and implement structured sales training programmes
Continuously improve product, technical, and consultative selling knowledge across the team
Ensure all sales staff are aligned with company messaging, compliance, and customer experience standards
Develop onboarding frameworks for new hires
3. Sales Strategy & Planning
Develop and execute monthly, quarterly, and annual sales plans
Set clear KPIs, targets, and forecasting models
Identify market trends and adjust strategy accordingly
Create scalable processes to support nationwide growth
4. Revenue Growth & Pipeline Management
Take full ownership of sales pipeline and revenue targets
Ensure strong lead conversion rates from enquiry to closed sale
Work closely with marketing to optimise lead generation and quality
Identify bottlenecks in the sales funnel and implement improvements
5. Reporting & Performance Analysis
Provide detailed monthly, quarterly, and annual reports to the CEO
Track key metrics: conversion rates, cost per acquisition, sales cycle, revenue per rep
Deliver accurate sales forecasting and performance insights
Use CRM systems (e.g., Salesforce, OpenSolar, Monday.com) effectively for reporting and tracking
6. Pricing & Commercial Strategy
Develop and maintain competitive pricing strategies
Ensure margins are protected while remaining competitive in the market
Analyse competitor pricing and positioning
Work with operations and procurement to align pricing with costs
7. Business Development & Growth Planning
Identify and develop new business opportunities (residential, commercial, agricultural)
Explore strategic partnerships (e.g., finance providers, credit unions, commercial clients)
Expand into new markets and service offerings (e.g., heat pumps, insulation, EV charging)
Drive initiatives that support long-term revenue growth
8. Customer Experience & Sales Quality
Ensure a consistent, high-quality customer journey from first contact to handover
Monitor customer feedback and continuously improve sales approach
Reduce cancellations and improve customer satisfaction metrics
Ensure all sales activities are compliant with SEAI and industry regulations
9. Process Optimisation & Systems
Implement and refine sales processes, scripts, and workflows
Improve CRM usage, automation, and reporting accuracy
Standardise quoting, follow-ups, and closing procedures
Introduce efficiencies to increase productivity per sales rep
10. Cross-Department Collaboration
Work closely with operations, project management, and installation teams
Ensure smooth handover from sales to delivery
Align sales commitments with operational capabilities
Support marketing with insights for campaigns and messaging
Skills & Experience Required:
Proven experience in a senior sales leadership role (Head of Sales / Sales Director level)
Renewable energy or construction industry experience is advantageous but not essential
You will have proven experience in B2B or B2C sales and a demonstrable track record of delivering revenue growth and meeting and exceeding sales targets etc.
Experience managing and scaling sales teams
Excellent leadership, coaching, and motivational skills
Strong commercial awareness and pricing strategy experience
Data-driven mindset with strong analytical and reporting skills
Experience with CRM systems and sales tools.
Offer:
Attractive salary and benefits package on offer for the successful candidate.
This is an exciting opportunity to join a growing & progressive company at a pivotal time in their journey.
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