ViClarity is an award-winning provider of governance, risk and compliance (GRC) management software solutions for highly regulated industries, such as healthcare, insurance and financial services. Organisations of all sizes utilize our GRC tools to enhance and automate their risk and compliance processes. A technology-centric organisation with a legacy focus on making GRC easier, ViClarity serves organisations in multiple industries. ViClarity Europe was founded in 2008 and merged with U.S. based compliance consulting firm, PolicyWorks, LLC, in 2020. Today, we are One ViClarity, a global RegTech organisation headquartered in Tralee, Co Kerry and with US offices in Des Moines, Iowa. About the Role We’re seeking a senior, revenue-facing marketing leader responsible for driving pipeline and growth across multiple highly regulated global verticals, while directly leading the Healthcare vertical. This role will operate as the Head of Marketing for the business, responsible for building and scaling a commercially effective marketing function. A player-coach role — you will set strategy while remaining close to execution, particularly in early-stage campaign development and sales alignment. This is not a brand or communications role. It is a commercial leadership role with clear accountability for pipeline creation, conversion, and growth. We are scaling across multiple regulated markets globally, as we grow, we need a senior marketing leader who can: bring consistency and focus across our marketing function around how we generate pipeline across verticals globally ensure marketing is a true commercial growth driver across the business Responsibilities Own the overall marketing strategy and execution across all verticals Define and prioritise growth opportunities across markets and segments Build a focused, high-impact marketing roadmap aligned to revenue goals Ensure consistent messaging, positioning, and campaign effectiveness across verticals Work closely with leadership to align marketing with company growth strategy Manage and optimise internal and external marketing resources Campaign & Thought Leadership Strategy Develop quarterly campaign themes across the breadth of verticals Produce practical thought leadership that BDRs and AEs can actively use Replicate successful campaign models to other regulated verticals Identify cross-vertical opportunities and shared growth levers Build repeatable GTM playbooks that can scale across sectors Accountable for marketing-sourced and influenced pipeline & revenue targets Improve conversion rates across key funnel stages Marketing Return on Investment Ensure efficient use of internal and external resources and strategy and execution Build a scalable marketing capability over time Define and continuously refine the core commercial narratives used by Sales, ensuring messaging is grounded in real buyer pain and regulatory context Equip BDRs and AEs with practical, high-impact tools (pitch decks, product collateral, objection handling, proof points) that are actively used in live conversations Improve outbound effectiveness by working closely with Sales to increase engagement, meeting quality, and conversion rates Support deal progression by strengthening value articulation and addressing where opportunities stall across the funnel Establish tight feedback loops with Sales to continuously refine messaging, campaigns, and positioning based on real market response Qualifications 8–12+ years B2B SaaS or HealthTech marketing experience Experience supporting outbound-led sales teams Exposure to regulated healthcare environments Experience operating at senior leadership level Experience building or scaling marketing functions Strong campaign design and execution experience Comfortable working directly with Sales on a weekly basis Commercial mindset with a clear understanding of pipeline and revenue Required Skills Commercially minded and outcome-driven Clear communicator — comfortable simplifying complexity Confident working with senior sales and stakeholders Comfortable operating with ambiguity Bias toward action and learning over perfection Preferred Skills US healthcare market experience Familiarity with CMS, state regulators, or accreditation bodies Product marketing background Experience in scale-ups or growth-stage SaaS companies Pay range and compensation package Competitive salary & benefits package Equal Opportunity Statement ViClarity is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability status. #J-18808-Ljbffr
A global RegTech organization in Tralee is looking for a senior marketing leader to drive pipeline and growth in regulated industries such as healthcare. In this role, you will develop and execute marketing strategies, manage resources, and ensure efficiency across functions. Candidates should have extensive B2B SaaS or HealthTech marketing experience, and a strong commercial mindset is essential. This position offers competitive salary and benefits, and is key to the company's expansion strategy. #J-18808-Ljbffr
