Create and implement marketing plans aligned with business goals
Define target audiences and positioning
Identify market trends and opportunities
Set campaign objectives and KPIs
Plan and execute marketing campaigns (digital, offline, events, etc.)
Coordinate product launches and promotions
Manage timelines, budgets, and resources
Ensure campaigns are delivered on schedule
Maintain and strengthen brand identity and messaging
Ensure consistency across all channels (website, ads, social media)
Develop brand guidelines and oversee their application
Manage online channels (SEO, SEM, social media, email marketing) Optimize website performance and user experience
Track digital campaign performance using analytics tools
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