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MSL Motor Group
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  • Aftersales Booking Advisor  

    - Dublin

    MSL Motor Group, a family-owned business since 1959, is dedicated to our employees' growth through exceptional training and development programs. We take immense pride in the talented team we have established and continue to expand. At MSL Motor Group, we offer not just a job but a long-term career. Our team of over 250 employees thrives in a positive working environment, benefiting from continuous development, opportunities for progression, and competitive remuneration packages. Mercedes-Benz South, a principal dealer for Mercedes-Benz in Ireland and a proud member of the MSL Motor Group, which upholds an esteemed reputation for exceeding the highest standards of the Mercedes-Benz brand. Our success is driven by our motivated and satisfied staff. Mercedes-Benz South Dublin is the first MAR20X dealership in the country which is a comprehensive strategy aiming to exceed customer expectations and streamline processes for sales and service. With a focus on customer needs, it introduces efficient service structures, digital solutions, and standardized processes, resulting in improved customer experience and operational efficiency. Are you passionate about luxury cars and exceptional customer service? If so, we have the perfect opportunity for you. Position: Customer Relations Executive Location: Mercedes-Benz South Dublin Whats in it for you? Competitive salary and bonus structure Great working hours, ranging between 8.00am to 6.00pm, Monday to Saturday Fast paced and friendly team environment Full training and development Modern offices with excellent facilities Onsite car parking VHI Employee Assistance Program, Flu Vaccine, Eye Test, Cycle to work scheme PRSA Company contributions Main duties and responsibilities include: Handle inbound and outbound calls from customers wishing to book service or repair work Establish a clear understanding of any symptom or problem the customer has with their vehicle and the work to be carried out Determine workshop availability using the booking system Liaise with our service advisers regarding specific job info and any other queries Contacting customers after they have taken delivery of their vehicle to discuss their level of satisfaction Completing customer satisfaction follow ups, upon completion of surveys following completed work Capturing, recording and updating customer details in our Keyloop DMS and supporting technologies Contacting customers to inform them about product launches, new car information, test drive campaigns and used car sales etc. Updating the CRM system with leads and relevant information gathered Handle customer complaints and escalate as required Recording various dates for service, NCT, seasonal reminders etc. in the DMS and following up with customers at the appropriate time via telephone (this function will be supported by direct mail reminders) Report writing and various ad hoc administrative duties The successful candidate will ideally: Have previous experience in a similar role Be from a motor industry background and have technical knowledge Possess excellent administration and IT skills Have experience with the Keyloop DMS Exceed our customers expectations in terms of customer service Possess excellent telephone skills Exhibit excellent communication and interpersonal skills Be efficient, with good organisational skills and attention to detail Have the ability to work on their own initiative; multitask and meet deadlines Work well as part of a team Be flexible, with the ability to learn and think quickly Display a positive, enthusiastic, can-do attitude If you are ready to take your career to the next level and join our luxury brand here in South Dublin, apply now. Please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Excellent Admin & IT Skills Strong Customer Service Skills Excellent Telephone Skills

  • Experienced Parts Advisor  

    - Dublin

    Mercedes-Benz South Dublin, a principal dealer for Mercedes-Benz in Ireland and a proud member of the MSL Motor Group, which upholds an esteemed reputation for exceeding the highest standards of the Mercedes-Benz brand. Our success is driven by our motivated and satisfied staff. Mercedes-Benz South Dublin is the first MAR20X dealership in the country which is a comprehensive strategy aiming to exceed customer expectations and streamline processes for sales and service. With a focus on customer needs, it introduces efficient service structures, digital solutions, and standardized processes, resulting in improved customer experience and operational efficiency. As part of the MSL Motor Group a family-owned business which has been in operation since 1959. We are a sister company of MDL (Motor Distributors Limited) which are the importers for Mercedes-Benz in Ireland. We have an esteemed reputation for meeting and exceeding the highest level of standards within the Mercedes-Benz brand. We have a team of over 250 employees which stay with the company thanks to the positive working environment, the continuous development, the opportunities for progression and the competitive remuneration packages delivered. We are currently seeking an Experienced Parts Advisor to join our team. What We Offer: A competitive salary with performance-related incentives. Opportunities for professional development and career progression. A supportive and inclusive work environment. Car purchase scheme & employee discount. 22 days annual leave increasing to 25 after 5 years. Onsite car parking. PRSA company contributions. Health & Wellbeing Initiatives VHI Employee Assistance Programme, Flu Vaccines, Eye Tests, Cycle to Work Scheme. Main duties and responsibilities to include: Identify the correct parts required for trade, retail and workshop customers. Efficiently manage all telephone, email and online enquiries. Work as part of a large team to achieve company and departmental targets. Ensure the highest standards of housekeeping are achieved within the parts department. Communicate and build a rapport with the other departments. Maintain and build the customer database through telephone calls and planned visits. Process parts orders through the various software systems and DMS. Create and complete parts returns to each of the distributors. Check off deliveries and input the information on the DMS. Follow the outlined structures to assist with inventory levels. Required Skills, Knowledge and Experience: Have relevant experience in a similar parts position. Have an understanding of Mercedes-Benz parts and their function. Demonstrate a proven ability to work to high standards. Display a desire to ensure high levels of customer satisfaction. Have strong IT skills including operating systems, Microsoft etc. Possess strong organisational skills, with excellent attention to detail. Be diligent, with a flexible approach to work. Work well under pressure. Be a team player. Hold a full, valid and current drivers licence. If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Full Clean Driving Licence Strong Organisational Skills Motor Parts Experience

  • MSL Service Centre North Dublin, part of MSL Motor Group, is a dynamic after-sales dealership, representing multiple leading brands and delivering exceptional aftersales service to our valued customers. In our state-of-the-art aftersales facility, the aim of our passionate team is to ensure that every customer experience is seamless, professional, and satisfying. We currently wish to recruit a Tyre Fitter & Wheel Alignment Specialist to join our team based at 218 North Circular Road, Dublin 7. What's in it for you? Monday to Friday working hours. A competitive salary. Opportunities for professional development and career progression. Staff referral bonus scheme. Staff Purchase Scheme & employee discount. PRSA company contributions. A friendly working environment. Health & Wellbeing Initiatives VHI Employee Assistance Programme, Flu Vaccines, Eye Tests, Cycle to Work Scheme. Key duties & Responsibilities; Carry out tyre safety checks on customers cars and offer advice. Tyre fitting and balancing on customer cars. Carry out 4-wheel alignment. Ensure any damages are notified to the relevant manager for appropriate actions to be taken. Keep work areas clean and tidy, organised and safe from hazards in accordance with health and safety guidelines. The successful candidate will ideally: Have a minimum of 1-year previous experience in tyre fitting and carrying out 4-wheel alignment. Hold a full, clean and current driving licence. Be trustworthy, reliable and conscientious. Have the ability to work under time pressure and meet agreed deadlines. Exhibit good communication skills. Work well as part of a busy team. Be flexible in their approach to work. If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Tyre Fitting Experience Wheel Alignment Full Clean Driving Licence

  • (Initially based at Mercedes-Benz North Dublin Navan Road, before relocating to our brand-new flagship dealership in North City Business Park, North Road, Dublin 11 in Q3 2026.) MSL Motor Group is seeking a dynamic and highly capable General Manager to lead the launch and development of Mercedes-Benz North Dublin, a new, purpose-built dealership that marks a landmark moment for both the Group and the Mercedes-Benz brand in Ireland. This state-of-the-art facility will unite our existing Mercedes-Benz North Dublin sales operation on the Navan Road with our Mercedes-Benz dedicated element of our service operation currently based at the MSL Service Centre, North Circular Road, bringing both together into one modern, purpose-built hub at North City Business Park. As the first greenfield Mercedes-Benz dealership in Ireland to be constructed entirely under the MAR20X retail transformation standards, the new site will set a new benchmark for excellence, delivering a customer experience grounded in the pillars of luxury, trust, ease, and respect. The General Manager will play a central role in shaping the culture, standards, and operational foundations of this flagship dealership, overseeing the scaling up of all operations as we transition from two separate locations into a unified centre of excellence. This is a unique opportunity to build, lead, and inspire a high-performing team and to ensure Mercedes-Benz North Dublin opens and operates as one of the leading luxury automotive destinations in the country. As the General Manager, you will hold a significant leadership position reporting directly to the MSL Motor Group Head of Commercial Operations for Mercedes-Benz. With this role, you will be entrusted with comprehensive authority and accountability for managing all facets of the business. Your foremost responsibility will be to lead a highly skilled team, driving profitability, surpassing performance targets, and ensuring the delivery of exceptional customer service. Your role will also encompass strategic planning, as you will be expected to envision the long-term future of Mercedes-Benz North Dublin and demonstrate the initiative and adept management skills necessary to realise this vision. To thrive in this senior management role, you must possess a distinguished track record of accomplishments, reflecting your natural leadership abilities. Furthermore, your substantial experience in the retail motor industry will be invaluable, and you will be required to exhibit a profound understanding of efficiently managing both sales and aftersales operations. KEY DUTIES & RESPONSIBILITIES Cultivating a high-performance, collaborative, and empowered leadership culture, effectively influencing and engaging with stakeholders at all organisational levels. Taking charge of the financial targets for the business, ensuring their efficient management and achievement. Overseeing the seamless implementation of Mercedes-Benz Mar20X new corporate identity and customer experience standards within the dealership. Establishing and nurturing a robust sales team, focused on efficient processes and exceptional customer service. Skilfully negotiating and agreeing on yearly sales and aftersales targets with distributors. Demonstrating excellence in operational performance across all key indicators, encompassing sales, aftersales, people management, safety, quality, service, efficiency, and cost-effectiveness. Ensuring strict adherence to group policies and processes, as directed by the Head of Commercial Operations. Upholding unwavering compliance with Mercedes-Benz brand standards and adeptly navigating through the audit process. Assuming responsibility for the overall maintenance and upkeep of the dealership facility. Safeguarding compliance with Health and Safety Legislation and ISO accreditation standards. SIGNIFICANT COMPETENCIES DRIVING RESULTS Instils a sense of urgency in the dealership team to deliver on sales, aftersales, finance, operations, customer experience and profitability. Reviews performance and progress on a regular basis through metrics and KPIs to ensure the dealership is achieving required results. Maintaining the financial and operational performance of the dealership. Ability to manage, maintain and deliver on multiple targets and objectives both from Mercedes-Benz and MSL Motor Group in sales and aftersales. Maintaining market share with local region and nationally. LEADERSHIP Coordinating regular meetings with the department managers to ensure their profitability and efficiency. Delivering excellent day to day operational performance across all indicators, people, safety, quality, service, efficiency and cost. Completing management performance evaluations regularly and developing short and long-term goals for each department. Working with the management team to implement training and development plans for teams and individuals along with compliance of Mercedes-Benz training requirements. DELIVERING CUSTOMER EXPERIENCE Developing Mercedes-Benz North Dublin as a centre of excellence for the Mercedes-Benz brand. Ensuring that Mercedes-Benz North Dublin delivers a luxury unparalleled customer experience to all customers at all levels. Maintaining the high level of customer satisfaction and building rapport with existing and new customers. Constantly communicating to the Mercedes-Benz North Dublin team customer satisfaction performance along with changing brand and group requirements. Identifies changing customer needs or trends and work to address them. Representing the dealership to major customers and professional associations STRATEGIC Responsibility for the overall reputation of Mercedes-Benz North Dublin Maximising commercial opportunities in all areas of the business. Ensuring maximum efficiency and profitability of the company Delivering excellent day to day operational performance across all indicators, people, safety, quality, service, efficiency and cost. Ability to identify and develop new opportunities for the dealership with in its core region DESIRABLE EXPERIENCE AND SKILLS: Proven experience at a senior management level within the motor industry is essential. A proven and successful track record in the management of sales teams with the desired results achieved. Aftersales management experience is desirable. Experienced in working within a target driven environment. Experience in working in a luxury motor brand is desirable. Experience in the passenger vehicle sector is highly desirable. Proven people management skills and leadership ability. Sound business acumen, and the capability to control costs and increase profits. A strong work ethic with the ability to achieve desired results. Excellent interpersonal and communication skills. Proven ability to work to high standards. Strong IT and administration skills. Ability to work calmly under pressure. If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Leadership/Management Skills Strong IT & Admin Skills Sales & Aftersales in Motor Industry

  • (Initially based at MSL Service Centre North Dublin North Circular Road, before relocating to our brand-new flagship dealership in North City Business Park, North Road, Dublin 11 in Q3 2026.) MSL Motor Group is seeking an experienced and customer-focused Service Manager to support the launch and development of Mercedes-Benz North Dublin, a new, purpose-built dealership representing a landmark moment for both the Group and the Mercedes-Benz brand in Ireland. This state-of-the-art facility will unite our existing Mercedes-Benz North Dublin sales operation on the Navan Road with the Mercedes-Benzdedicated element of our service operation currently based atMSL Service Centre, North Circular Road, bringing both together into one modern, purpose-built hub at North City Business Park. As the first greenfield Mercedes-Benz dealership in Ireland to be constructed entirely under the MAR20X retail transformation standards, the new site will set a new benchmark for excellencedelivering a customer experience grounded in the pillars of luxury, trust, ease, and respect. The Service Manager will play a central role in establishing the service department within this flagship facility, ensuring that workshop operations, customer care, and team culture reflect these principles from day one. This is a unique opportunity to help shape the standards, processes, and performance of a brand-new Mercedes-Benz service operation during a period of significant growth and transition. Working closely with the dealerships leadership team, you will contribute to building and developing a high-performing aftersales department, supporting the scaling up of operations as we move from two separate North Dublin locations into one unified centre of excellence. As the Service Manager, you will hold a significant leadership position reporting directly to the General Manager. With this role, you will be entrusted with comprehensive authority and accountability for managing all facets of the service department. Your foremost responsibility will be to lead a highly skilled team, driving profitability, surpassing performance targets, and ensuring the delivery of exceptional customer service. KEY DUTIES & RESPONSIBILITIES Lead and manage the day-to-day operations of the Service Reception and Workshop, ensuring outstanding service quality and efficiency. Champion a customer-centric approach, delivering a seamless and exceptional experience for every customer visit. Develop, mentor, and support a highly skilled team across service operations, fostering a high-performance and collaborative culture. Ensure compliance with all service processes, legal standards, and health and safety requirements. Drive the adoption of digital tools and workflows to streamline service operations and enhance the customer journey. Implement initiatives to improve service profitability, efficiency, and customer loyalty. Plan and deliver service marketing initiatives to attract and retain customers. SIGNIFICANT COMPETENCIES Strong leadership skills with a focus on team development and motivation. A passion for delivering exceptional customer experiences and driving continuous improvement. Ability to manage service operations efficiently, balancing quality, speed, and profitability. Comfortable embracing new technologies and digital solutions to enhance service delivery. Commercially aware with a focus on achieving performance targets and financial goals. DRIVING RESULTS Proven ability to drive department growth through operational excellence and customer satisfaction. Strong analytical skills to interpret service performance data and implement effective actions. Commitment to achieving KPIs relating to service utilization, profitability, and customer loyalty. LEADERSHIP Lead by example, promoting a culture of trust, collaboration, and excellence. Support employee development through coaching, training, and career planning. Communicate goals clearly and motivate the team through periods of growth and transformation. DELIVERING CUSTOMER EXPERIENCE Create a consistently outstanding customer journey in line with premium and luxury expectations. Proactively gather and act on customer feedback to continuously refine service quality. Implement streamlined, digital-first service processes that respect customer time and enhance satisfaction. STRATEGIC Align the Service Department with broader dealership goals and the brands shift towards luxury and electric vehicles. Champion innovation, adaptability, and digital transformation in the service offering. Support dealership marketing efforts to grow customer engagement and loyalty. DESIRABLE EXPERIENCE AND SKILLS Proven leadership experience in a Service Manager, Aftersales Manager, or senior role within an aftersales environment. Strong operational, people management, and customer service skills. Experience using digital tools to improve customer service processes is advantageous. Familiarity with health, safety, and compliance standards in a customer-facing environment. Strong commercial acumen with the ability to drive service performance and profitability. If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Strong Leadership Skills Operational Management Aftersales Management Experience

  • Workshop Controller  

    - Dublin

    Initially based at our MSL Service Centre (North Dublin) North Circular Road, moving to our brand-new flagship dealership Mercedes-Benz North Dublin, North City Business Park, North Road, Dublin 11 in Q3 2026. MSL Motor Group require a Workshop Controller for our new, state-of-the-art Mercedes-Benz North Dublin Dealership. This is an exceptional opportunity to join one of Irelands most prestigious automotive brands during a landmark moment in our history. Our new flagship dealership will be the first purpose-built dealership in Ireland to be constructed from the ground up under the new Mercedes-Benz MAR20X retail transformation guidelines, positioning itself as a centre of excellence. The implementation of MAR20X represents a significant advancement in enhancing the customer journey bringing together the hallmark elements of luxury, trust, ease, and respect. Our reputation is built on consistently exceeding the highest standards set by the Mercedes-Benz brand. At the heart of our achievements is our dedicated, skilled, and motivated team whose commitment drives our success. About the Role As Workshop Controller, you will be responsible for the day-to-day operation within the Mercedes-Benz service workshop. You will: Manage workshop throughput, maximising utilisation and technician efficiency. Ensure all work is documented and processed in line with Mercedes-Benz manufacturer guidelines. Lead by example in managing health and safety protocols, ensuring compliance with Mercedes-Benz workshop standards at all times. Complete training needs analysis in conjunction with the Aftersales and Training Manager(s). Initially, you will be based at our MSL Service Centre (North Dublin) on the North Circular Road. In Q3 next year, you will move with us to our brand-new flagship dealership in North City Business Park strategically located just off Junction 5 on the M50. Key Responsibilities Organise and schedule all workshop activities for maximum efficiency. Allocate work to technicians based on skills and workload. Monitor quality, complete final inspections, and resolve technical concerns. Support diagnostic work and advise on complex repairs. Coordinate with service advisors to manage customer requirements and updates. Maintain compliance with health, safety, and environmental standards. Lead, develop, and motivate your technical team to deliver exceptional performance. What Were Looking For Automotive technical qualification Proven experience in workshop leadership or coordination ideally with a premium brand. Strong knowledge of workshop processes, diagnostics, and quality control. Excellent organisational skills in a fast-paced environment. Clear and confident communication with customers, technicians, and suppliers. IT literacy (MS Office, Dealer Management Systems, diagnostic platforms). A proactive, solutions-focused approach with strong attention to detail. Why Join Us? Be part of the first purpose-built Mercedes-Benz MAR20X dealership in Ireland. Work in a centre of excellence designed to elevate the customer and employee experience. Play a leading role in an exciting new chapter for Mercedes-Benz North Dublin. Competitive salary plus performance-based incentives. Ongoing manufacturer training and career development opportunities. Employee benefits Staff referral bonus scheme Staff purchase scheme PRSA Company contributions VHI Employee Assistance Programme Flu Vaccine Eye Test Cycle to work scheme A friendly working environment Professional Development Opportunities About MSL Motor Group MSL Motor Group, a family-owned business since 1959, sells and services Mercedes-Benz, Mazda, KODA, BYD, XPENG and smart cars. Their mission is to achieve complete customer satisfaction through passion, innovation, and modern dealerships. They have several sales dealerships and service centres in Dublin and Cork, including a new dedicated Mercedes-Benz showroom and service centre in Cabinteely. Founded by Stephen O'Flaherty, a pioneer in Irish motoring, the O'Flaherty family has been involved in the motor industry since 1950. Stephen secured the Volkswagen franchise for Ireland in 1950 and the UK in 1953. The first Volkswagen built outside Germany was assembled at their Shelbourne Road premises. In 1954, Stephen obtained the Mercedes-Benz distribution rights for Ireland, which the family still manages. The Naas Road facility in Dublin serves as the headquarters for both MSL Motor Group and Mercedes-Benz Ireland. About Mercedes Benz Mercedes-Benz Group AG is one of the world's most successful automotive companies. It is one of the leading global suppliers of high-end luxury passenger cars and premium vans. As a pioneer of automotive engineering, Mercedes-Benz sees shaping the future of mobility in a safe and sustainable way as both a motivation and an obligation. The company's focus therefore remains on innovative and green technologies as well as on safe and superior vehicles that both captivate and inspire. If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Automotive Technical Qualification Workshop Leadership Quality Control

  • Vehicle Progressor  

    - Dublin

    MSL Motor Group is a family-owned business which has been in operation since 1959. We are a sister company of MDL (Motor Distributors Limited) which are the importers for Mercedes-Benz, BYD, Smart and XPeng in Ireland. We have an esteemed reputation for meeting and exceeding the highest level of standards within the Mercedes-Benz brand. We have a team of over 250 employees which stay with the company thanks to the positive working environment, the continuous development, the opportunities for progression and the competitive remuneration packages delivered. MSL Park Motors is a principal dealer for Mercedes-Benz, KODA, BYD, XPeng & smart in Dublin. We currently wish to recruit a Vehicle Progressor to join our team based on Navan Road, Dublin 7. As a Vehicle Progressor, you will be responsible for overseeing the progress of new and used cars from initial acquisition to ultimate sale. This is a key role in ensuring a highly efficient, timely and cost-effective vehicle delivery process and excellent customer experience both on the web and physically on the premises. Key duties & responsibilities to include: Arrange and oversee the preparation of all new and pre-owned stock Carrying out a full appraisal on all vehicles as soon as they are in stock using our internal systems. Receiving all new and pre-owned vehicles from outside suppliers and transport companies, ensuring that relevant delivery documentation and spare keys are present. Liaising with numerous internal departments on a daily basis Sales, Service, Parts, Bodyshop, Valet and Management Marketing stock online using photos/videos, training provided. Supporting your colleagues to ensure our vehicles are ready for handovers and delivery. Monitoring and controlling showroom and display areas. Ensure quality of all vehicles meet MSL standards before placing on the forecourt. Monitoring any outstanding issues to ensure customer satisfaction. Inspect vehicles before handover to ensure they meet and exceed customer expectations. Any other ad-hoc duties that may be asked of management to help us work as one business e.g. NCTs, delivery of vehicles, collections from customers etc. The successful candidate will ideally: Have motor trade experience, preferably with a service background. Have a full, clean drivers licence. Possess excellent planning, organisational and co-ordination skills. Be efficient, with good attention to detail and follow-up. Work well as part of a team. Be an effective communicator. Have strong IT and administrative skills. Be flexible in your approach to work. If you meet the above criteria and are interested in being considered for this position, please submit a cover letter outlining your availability and salary expectation, together with a comprehensive Curriculum Vitae. Skills: Full Clean Driving Licence Effective Communicator Strong PC & IT Skills

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