A leading mobile web technology firm in Dublin is seeking a results-driven Marketing Manager to lead a marketing team and implement AI-focused strategies. The successful candidate will have a minimum of 7 years' marketing experience, including 2 years in people management, and a deep understanding of B2B technology. The role includes overseeing various marketing functions and aligning with sales outcomes. Join us to innovate in a collaborative environment where creativity is valued. #J-18808-Ljbffr
DeviceAtlas Limited is a global leader in device intelligence, holding multiple patents in device recognition and mobile web technology. We help the world’s most innovative companies reach their customers with precision, regardless of device or context. We are looking for a results-driven, hands-on Marketing Manager to serve as a modern marketing architect. This is our top marketing role, where you will lead a talented team, apply AI to move business metrics, and drive growth within the enterprise software sector. Key Responsibilities Strategic Leadership & AI Innovation Develop and execute AI-enabled marketing strategies to drive measurable pipeline, revenue, and customer acquisition. Utilize predictive analytics to identify high-value audiences and optimize conversion rates. Stay at the forefront of industry trends and best practices, integrating innovative ideas into every initiative. Team & Project Management Lead, mentor, and manage a team of marketing professionals, fostering growth, engagement, and success. Oversee a diverse functional stack: Content, Email, Social Media, SEO, CRM, Event Management, and Inbound Lead Gen. Manage the marketing budget, ensuring cost-effective resource allocation and priority-driven spending. Collaboration & Cross-Functional Alignment Sales Alignment: Partner with Sales to link marketing programs directly to sales outcomes (SO) and revenue targets. Internal Synergy: Collaborate with Product Management and Engineering to ensure marketing reflects company-wide goals. Market Intelligence: Conduct deep market research and trend analysis to refine messaging and target the right audiences. Execution & Analytics Maintain a data-driven mindset, measuring and adjusting strategies based on KPI performance. Conceptualize and execute innovative campaigns with a creative, results-oriented approach. Your Qualifications Experience: 7+ years in marketing (B2B technology, mobile, or web technology preferred), including at least 2 years of direct people management. Education: Bachelor’s degree in Marketing, Business, or a related field; MBA preferred. AI & Tech Savvy: Proficient in applying AI for content and automation. Expert knowledge of CRM systems and Marketing Automation tools. Digital Toolkit: Deep expertise in SEO, SEM, social media advertising, email marketing, and thought leadership marketing. Problem Solving: Analytical mindset with a proven track record of driving business growth through digital campaigns. Communication: Fluent English speaker with the interpersonal skills to collaborate with cross-functional teams and external stakeholders. Why Join DeviceAtlas? We value creativity and innovation within a highly collaborative environment. We offer: Strategy ownership for an industry-leading innovator #J-18808-Ljbffr
