Role Profile
Pharmaceutical Key Account Manager – Biosimilars (Ireland)
Location: Ireland (Field-based, territory to be discussed)
Reporting to: Sales Manager UK/Ireland
Role Purpose
The Key Account Manager (KAM) – Biosimilars is responsible for driving sales performance, market access success, and market share growth for Biocon Biologics’ biosimilar portfolio across Ireland. HCP engagement will be in Rheumatology/Gastroenterology and focus on Oncology Tenders.
The role focuses on strategic account management within hospitals and hospital groups , engaging with key stakeholders including clinicians, pharmacists, procurement, and hospital management, while ensuring compliant and value-driven promotion.
Key Responsibilities
Full responsibility for revenue, market share, and margin delivery for assigned biosimilar products within the Irish territory
Develop and implement account-specific plans for priority hospitals, hospital groups, and treatment centres
Drive biosimilar adoption, switching, and retention through informed, value-based stakeholder engagement
Act as the primary commercial point of contact for assigned key accounts, building long-term, trust-based partnerships
Plan, prepare, and conduct high-quality interactions with:
Hospital consultants and key prescribers
Hospital and group pharmacists
Procurement and medicines management teams
Other relevant decision-makers within the HSE and hospital groups
Deliver scientifically accurate, compliant product information tailored to customer needs
Tendering & Market Access Support
Support hospital-level and national tender processes in collaboration with Market Access, Pricing, and Commercial teams
Contribute local insights on tender dynamics, switching behaviour, and contracting opportunities
Ensure timely execution of post-tender implementation plans with customers
Marketing & Scientific Activities
Coordinate and deliver regional scientific and educational events in line with brand strategy
Execute marketing and sales activities aligned with national strategy
Provide structured feedback to Marketing on customer insights, competitor activity, and unmet needs
Performance & Reporting
Own KPI delivery including sales, coverage, frequency, account objectives, and forecasting accuracy
Maintain accurate and timely CRM documentation of customer interactions and activities
Monitor market trends, competitor actions, and formulary changes, providing regular reports
Compliance & Governance
Operate in full compliance with Irish pharmaceutical regulations, Biocon policies, and industry codes
Promptly report adverse events and product quality complaints in line with Pharmacovigilance requirements
Key Stakeholders
Hospital clinicians and key opinion leaders (KOLs)
Hospital & group pharmacy teams
Procurement and medicines management
Internal teams: Sales, Marketing, Market Access, Medical Affairs, Supply Chain
Skills & Experience Required
Education & Experience
Degree in Life Sciences or a related discipline (or equivalent experience)
Proven experience (typically 5+ years) in pharmaceutical or biosimilars sales , within hospital or specialty care environments. Experience in Rheumatology and Gastroenterology is a distinct advantage.
Strong understanding of Irish healthcare structures , including hospital groups and procurement processes
Demonstrated success in key account management and consultative selling
Strong commercial acumen with the ability to balance volume, value, and margin
Highly developed communication, presentation, and negotiation skills
Analytical mindset with the ability to use market and performance data to drive decisions
Self-motivated, organised, and resilient, with a strong sense of ownership
Team-oriented, collaborative, and comfortable working cross-functionally
What Success Looks Like
Consistent achievement of sales and market share targets
Strong positioning of Biocon Biologics as a trusted biosimilar partner
Effective execution of tenders and post-tender implementation
High-quality stakeholder relationships and sustainable account growth
Biocon Biologics is an Equal Opportunity, EEO / Affiliated employer committed to excellence through diversity. All qualified applicants will receive consideration for employment without regard to, and no employee shall be discriminated against because of their race, color, religion, age, sex (including pregnancy), national origin, disability, genetic information, status as a protected veteran or any other characteristic protected by applicable federal, state or local law.
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